Is This Your Friendly Neighbourhood Spider-Man?

Can you get cuter than Super Hero Squad? You can.

If you don’t have kids, you may never have seen these incarnations of some popular Marvel superheroes. Despite being a DC man myself, my daughter loves Spider-Man, so that’s what she plays with (along with her Disney Princesses and My Little Pony).

Yes, Marvel has Super Hero Squad, with cutsey versions of its heroes and villains, but this Spider-Man and Friends toddler board book is in a class by itself.